Sofascore has announced its new partnership with Brazilian Zico. The duo join forces on a project to highlight the persistent pursuit of excellence in football with the newly redesigned Sofascore Player of the Season award. The announced activities of this collaboration will serve to emphasize the importance of community support in nurturing young talent.
“Football is more than just a game; it’s a journey fueled by dreams and sustained by persistence. The Player of the Season award from Sofascore represents the effort that every player puts into reaching their goals.” announced the football legend Zico, adding, “I’m proud to partner with Sofascore in renovating a pitch at my academy, where the next generation of football stars will begin their journey.”
The Sofascore Player of the Season award honors the consistent excellence and determination demonstrated throughout an entire season, spanning 50 leagues worldwide. This award is not about a single standout performance but about recognizing the continuous effort and commitment that drive players to excel. The Sofascore Rating, a globally acclaimed measure of player performance, captures this ongoing journey. Sofascore’s algorithm distills comprehensive player data into one definitive number, reflecting not only a player’s skill but also their relentless pursuit of excellence.
Zlatko Hrkać, CEO of Sofascore, emphasized the global sports platform’s responsibility for paving the way for young players: “This initiative goes beyond celebrating current stars; we want to inspire future footballers. Every effort in sports takes you a step closer to realizing your own dreams. Partnering with Zico, a legend known for his persistence and excellence, Sofascore aspires to motivate young players, reinforcing the message that hard work and dedication will pave the way to success.” Hrkać added, “Traditionally, awards have celebrated brief moments of brilliance. The Sofascore Player of the Season Award, however, honors the consistent excellence and determination demonstrated throughout an entire season”.
Symbolic Connection in the trophy Player of the Season
Each meticulously crafted Player of the Season trophy incorporates a piece of this rejuvenated football pitch, symbolizing the roots of every football journey. This award connects 50 players from professional leagues worldwide to their humble beginnings, serving as a reminder of the communities that supported their rise to greatness. The trophies are not just acknowledgments of individual achievement but are also tributes to the collective power of community and perseverance.
